Novamag
Use CasesPublic sector and regionUtility magazine

The utility magazine, digital: close by, without printing costs

The customer magazine of the municipal utility, close to the region: tariffs, projects and people, digital and without printing costs.

Inform customersService explainedLow-barrierRegional

Reference: Stadtwerke Bad Bramstedt · Stadtwerke AktuellSee the issue ↓

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Utility magazine with Novamag

Why an utility magazine works as a digital magazine

Municipal utilities talk to a whole town. A utility magazine as a digital issue reaches households through a link on the bill, a QR code in the customer centre and social media, without printing or distribution. Changes to tariffs are online at once, and videos explain grid expansion and the heating transition. Nova AI builds the issue from the material communications already has.

Every householdby link, a QR code on the bill, social media
Tariffschanges online at once instead of a reprint
Accessiblereadable on any device, at any size
Challenge and solution

Today and with Novamag: Utility magazine compared

!The challenge

Distribution to every householdPrinting and delivery are the biggest item.
Complex topicsThe energy transition and tariffs need explaining.
Few peopleCommunications is often one person.

The solution with Novamag

A link on the bill, a QR code in the customer centreDynamic QR codes point at the current issue.
Explainer videos and graphicsGrid expansion and tariffs made vivid instead of running text.
Nova AI producesPress releases and photos become the issue.
Sample issue

Stadtwerke Aktuell by Stadtwerke Bad Bramstedt

This is what an utility magazine looks like as a digital magazine: in the house's own identity, on every device, with video, galleries and its own URL per page. Built with Novamag, maintained by the team.

Our recommendation

For an utility magazine, we recommend our Professional plan

Novamag comes in several plans. Which one fits depends on the scope, reach and features an utility magazine typically needs. Several issues a year, team access, Tracking Premium and your own domain are included. Upgrading to a higher plan is possible at any time.

Recommended planProfessional14 days free trialNo credit card, cancel anytime
Knowledge

Utility magazine as a digital magazine: what's behind it

The most important terms, figures and workflows, gathered on one page.

What is a digital utility magazine?

A utility magazine informs customers of municipal utilities, energy and water suppliers about rates, projects, service and the region. As a digital magazine it appears under its own domain, every page responsive with its own URL, with no printing and no insert. Stadtwerke Bad Bramstedt publishes this way for its town.

How do we reach customers without an insert in the bill?

A QR code on the bill, the annual statement and in the customer centre opens the issue with no app. Newsletter, website, social media and push add to that. With no login, households whose email the utility doesn't have read along too.

How do we explain rates, construction sites and projects?

Table widgets for rates, maps and galleries for construction sites and network expansion, video for the new waterworks, counters for savings. Changes go live instantly; a postponed construction date needs no reprint.

How does the magazine get found in the region?

Every page carries a title, description and structured data; anyone searching by location and topic finds the utility's story instead of a portal. Older issues stay online and document projects over the years.

How does an issue come together with a small team?

Text from customer service, photos from the construction site, figures from controlling: Nova AI sets the issue from that in the utility's colours, including metadata and alt text. The team checks and publishes; the next issue is duplicated.

What does a digital utility magazine cost?

Starter from €184 a month, Professional from €445 with your own domain and Tracking Premium, regardless of customer count. Printing and inserts for tens of thousands of households disappears; the PDF export delivers copies for the customer centre and town hall.

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Frequently asked questions

Utility magazine as a digital magazine: the key answers

By QR code on the bill and on notices, a link in the customer portal and the newsletter, and social media. It opens on any device without a login.

Changes in the editor are online at once, without a reprint. The state of every page stays traceable in the timemachine.

Text scales, images have alternative texts set by Nova AI, and the magazine can be read with a screen reader.

Yes. PDF export delivers the print version; many utilities print a smaller run and link on by QR code.

With video, galleries and maps straight on the page, and subpages for the background.

Nova AI reads the PDF, takes over texts, images and structure, and lays them out again in the project styles.

Tracking shows visitors, reading time, device and source per page, without cookies and without a banner — which fits data protection requirements.

Starter from 184 euros a month, Professional from 445 euros. Printing and delivery to every household fall away.

Try an utility magazine with your own material

Register for free, upload your material, have Nova AI build the issue. No payment details, no agency.