Tracking and Analysis
Cookieless tracking with no consent requirement: what gets read, for how long, on which device, and where readers come from.
Without cookies
No active consent needed, no personal data, no lost readers. Measurement starts with the very first visit.
Down to page level
Views, time on page, bounces and interactions per page. That makes visible which stories get read and where readers drop off.
Source and device
Where readers come from and what they read with: search engines, campaigns, social media, AI systems, desktop or mobile.
Every KPI in view
Unique visitors, page views, bounce rates, time on page, page performance, devices, operating system, browser, resolution, region and time of day. In real time, for predefined or custom periods.
Sources and UTM parameters
Where readers come from: campaigns, organic search, social media, direct visits. UTM parameters let you compare the source and success of single channels, for instance which source brings the longest time on page.
Goals and conversions
Define your own goals and track conversions: newsletter sign-up, download, shop click. The advantage over classic tools: no readers are lost to a declined consent.
Tracking and Analysis in three steps
Publish
Measurement runs from the first issue on, without cookies and without a consent banner. No setup, no integration needed.
Evaluate
Tracking Light shows the key KPIs of the last 7 days. Tracking Premium delivers every KPI down to page level and longer periods.
Optimise
See which stories get read and where readers drop off. The next issue gets planned on real data.
More from "Measure and earn"
Try Tracking and Analysis with your own material
Register for free, have an issue built, try out the features. No payment details.